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4P Blonde Enhancer Toning Shampoo is a highly effective Olaplex purple shampoo specifically designed for blonde hair
Transform your hair with the Paul Mitchell Super-Charged Treatment
L'Oreal ammonia-free formula ensures a gentle coloring experience
Rub a small amount in hands and apply on damp or dry hair
ISO Option 3 Permanent Wave For Extra-firm Curl Colour Shampoo 4P Blonde Enhancer Toning ShampooISO Option 3 Permanent Wave ISO's exclusive, patented, thio free formula utilizes Isohaline, a naturally derived waving agent. Isohaline penetrates more deeply and evenly into the hair than conventional waving agents without aggressively lifting the cuticle. Since the internal structure and integrity of the hair is not disrupted, there is no need for conditioning additives that can hinder the perming process. The result is resilient curls and healthy
